The newly founded Jinglebell rapidly established itself as Italy's foremost music production studio for advertising. By the mid-1980s the company had expanded to embrace the entire range of advertising audio production, including radio advertisements, sound design and dubbing, in both Milan and Rome.
Our audio expertise and specialist know-how in the field of software gave the company the opportunity to become a leading player in the fledgling multimedia industry. Jinglebell established the first of many partnerships with major international publishers for multimedia and videogame localization. The company was among the first to offer bespoke audio production for multimedia publishers. In the same period, Jinglebell set up its own internal software development team.
Jinglebell relocated to its current headquarters in Via Conca di Naviglio, Milan. The premises include four dubbing studios, a recording studio (Metropolis Digital), and offices suitable for accommodating a staff of professionals dedicated to the implementation of multimedia services, including online and offline project development, client-server software production and website creation.
Jinglebell entered the video production sector with two post-production studios and a network of professionals capable of covering all production requirements for industrial and BTL marketing.
The company inaugurated its Via Legnano offices, situated in the heart of Milan's Audio-Video community, with two recording studios and Dolby Digital mixing.
Jinglebell brought together a network of leading companies in order to guarantee excellence across the fields of audio/video production, localization, dubbing and multimedia project development.
Jinglebell expanded into the mobile phone market, initially developing applications for iOS and subsequently for other platforms.
A dedicated internal division was set up to handle video work. Jinglebell now enjoyed proprietary access to all the necessary resources to work on both external and in-house productions, with a particular focus on enterprise marketing and digital productions.
Jinglebell continued to invest in bolstering in-house expertise. This facilitated the company's success in developing publishing schedules for digital channels, producing customized content for a wide range of clients, and managing marketing campaigns. For example, the integrated Olio Cuore project leveraged the brand's website, Facebook page and YouTube channel with a shared monthly publishing schedule, utilizing the synergy between them to interact with customers more effectively.
Jinglebell developed its inaugural Digital Innovation project, partnering with Microsoft to present the world's first interactive restaurant window for New York's Barilla, exploiting the potential of Azure cloud infrastructure and the Kinect sensor.
New professionals joined the team as part of the company's sharpened focus on retail and Digital Innovation, improving integration between digital and media production activities by utilizing specific technologies for collecting and analyzing data directly at the point of sale.
Jinglebell joined the Keywords Studios group, further consolidating its position as a trusted provider of quality innovative services worldwide across multiple languages.
Jinglebell renovated its premises, setting up two new recording studios to meet the demands of an expanding workload. The company also implemented new security standards to further protect its clients.